HANGING PENNANT "YE..YE"

A pennant depicting Cleo, the young girl who is the main character of the Spanish animated series La Familia Telerín.

From 1964 to 1966, Cleo became a true commercial phenomenon and was featured in merchandise tied to youth culture

The version featuring a guitar and the word “Ye-Ye” represents a reinterpretation of the character within the context of beat culture, directly reflecting the influence of the Beatles in Spain and the adaptation of popular characters to the new musical language of youth

The “Ye-Ye” culture, derived from the Beatles, is direct evidence of the impact of Beatlemania on popular visual culture